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Sadly, money does not grow on trees. But a new Kickstarter-style platform's first project is based on the idea that maybe the reverse can be true.
Citizinvestor, a platform to crowdfund civic projects, officially launched Wednesday in Philadelphia with its first project: TreePhilly, a campaign led by Philadelphia Parks & Recreation in partnership with Wells Fargo and Fairmount Park Conservancy, to plant trees throughout the city. The project partners are asking the good people of Philadelphia to put up $12,875 towards the idea in the next 59 days. So far 18 backers have given a total of $555.